FOTOGRAFISKA

For both the opening and closing of Fotografiska NYC, Yes Etc was invited to collaborate with the innovative museum and cultural space focused on featuring world-class photography and innovative programming. Fotografiska New York was a branch of the Swedish photography museum Fotografiska in Gramercy Park, Manhattan, New York City. The museum's home was the Church Missions House, a six-story, 45,000-square-foot Romanesque Revival landmark. It opened in December 2019 and closed in 2024.

OPENING fete| CLOSING PARTY

 

FOTOGRAFISKA opening fete

MAY 2022 |FOTOGRAFISKA| NEW YORK CITY
1,500+ invite only attendees

OVERVIEW

For the invite-only sneak-preview of their newest dining experience Veronika, the guests were invited to an experience like no other, featuring site-specific living installations, durational performance art and incredibly interactive elements that inspired and intrigued all in attendance. The experience exceeded expectations as guests were dazzled by a blend of stellar performances and interactive elements, balancing the sophistication of the museum setting with surprises and unexpected delights throughout the night.

OUR MAGIC

  • Worked closely with the Fotografiska team to develop original ideas that would engage and delight their VIP and industry-specific guests

  • Designed and provided makeup for 80 staff members and hosts, in three unique styles

  • Developed three customized durational and site-specific performance art pieces

  • Fabricated customized costumes to fit the event look & feel

  • Cast and directed over 15 curated performers and activators.

 

FOTOGRAFISKA closing party

September 2024 |FOTOGRAFISKA| NEW YORK CITY
1,500+ invite only attendees

OVERVIEW

After more than five incredible years of celebrating cutting-edge art and photography, Fotografiska New York decided to close their physical location in New York City. Themed as “A Night to Remember”, the event marked the end of an era at the iconic 281 Park South building.

OUR MAGIC

  • Worked closely with the Fotografiska team to develop original ideas that would go alongside their closing exhibition, Coney Island Freakshow themed entertainment

  • (2) Roaming stilt walkers that navigated the multiple floors of the space

  • Created a mini variety show with (3) performers and a host. This show played (3) times throughout the evening

  • (1) Contortionist